Which factors are evaluated in employee performance at the front end?

Evaluating employee performance at the front end primarily focuses on the quality of service provided to members and the reliability of the employees. Punctuality is crucial in a retail environment, as it ensures that the front end operates smoothly and customers are attended to in a timely manner. Additionally, member service is of utmost importance at Costco, as the company prides itself on delivering excellent customer service. Employees who excel in these areas contribute significantly to the overall shopping experience, which is a key factor in customer satisfaction and retention.

While factors such as the number of breaks, length of employment, and sales numbers may have their own importance in different contexts, they do not directly encompass the primary measures of performance at the front end, which center on the employee's ability to arrive on time and provide high-quality service to members. Thus, punctuality and member service are the critical criteria for evaluating performance in this specific area.